Tony Mowbray appointed Albion Head Coach West Bromwich Albion
Sporting Director Andrew Nestor added: "Tony's extensive experience and coaching pedigree made him an exceptional candidate for the role from the start. It’s also a pleasure to now have the opportunity to work alongside someone with such a positive association with the club.
"The playing style he seeks to implement hugely compliments our model and existing squad. Tony has an attacking playing mentality and a proven track record of improving young and established players, providing a platform on which they can thrive.
"Tony’s recent track record is among the best in the last five years in terms of individual player uplift and squad performance. There is strong alignment on how we are already building out the club’s broader sporting structure and, most importantly, the way we are seeking to build the positive culture we wish to continue to foster here.
"This has been a thorough and meticulous process, beginning with a well-researched shortlist and clear criteria for what we would seek in a head coach. The work carried out over the last three weeks was designed to ensure we had the ideal fit and the right staff for the club. We spoke with Tony in depth early on, and as soon as he became available this week, we proceeded with bringing him back to The Hawthorns.
"Our squad planning strategy that began in the summer has been ongoing in the background throughout the January window and will continue as planned."